Step inside our award-nominated Abbotsford showroom—where intentional design meets elevated in-store experiences.

This June, we were honoured to join many of Canada&rsquo;s most innovative, respected, and admired retailers at the 2025 Excellence in Retailing Awards (ERA), presented by the Retail Council of Canada (RCC). We were <a href="https://retailawards.ca/finalists/">recognized as finalists in the In-store Experience and Design category</a>&mdash;an acknowledgment that celebrates not only our commitment to retail excellence, but also the remarkable journey behind our latest showroom in Abbotsford.
When we set out to create the Abbotsford showroom, or any of our showrooms, we weren&rsquo;t simply designing a beautiful-looking space&mdash;we were creating an experience for our customers. One that reflects the kind of thoughtful luxury and personal connection that our clients deserve; a place where homeowners, designers, and builders alike could feel inspired, supported, and comfortable.
<img alt="Modern reception area at Midland Appliance showroom featuring textured concrete walls, wood-accented desk, and gold signage under natural skylight." src="https://d6y5eqdcxq8w3.cloudfront.net/assets/blog/brandsource_member_blogs/CN0122/CN0122_inside-our-award-nominated-abbotsford-showroom/CN0122_inside-our-award-nominated-abbotsford-showroom_1.jpg" />
Interior Design by SSDG Interiors Inc. | Photography by Upper Left Photography
<h2>Abbotsford &ndash; A Beautiful Fit</h2>
When searching for our next location, we were drawn to Abbotsford&rsquo;s unique history and shared values&mdash;its appreciation for quality, style, and community reflected our own. With increasing customer demand for premium appliances and exceptional retail experiences, we knew Abbotsford would be A Beautiful Fit for our latest showroom.
<img alt="Modern kitchen showroom at Midland Appliance featuring luxury appliances, sleek cabinetry, and a central demonstration island under exposed wood ceiling." src="https://d6y5eqdcxq8w3.cloudfront.net/assets/blog/brandsource_member_blogs/CN0122/CN0122_inside-our-award-nominated-abbotsford-showroom/CN0122_inside-our-award-nominated-abbotsford-showroom_2.jpg" /> Interior Design by SSDG Interiors Inc. | Photography by Upper Left Photography
<h2>Bringing Our Showroom Vision to Life</h2>
To bring our vision to life, we partnered with the talented team at <a href="https://www.ssdg.com/">SSDG Interiors</a>. From the outset, our design process focused on intentionality&mdash;every material, texture, and layout decision was made with care, preserving the building's architectural integrity while elevating it into a modern, elegant retail space. The showroom features exposed concrete, wood-slat ceilings, and rolled steel framing that pays homage to the region&rsquo;s history, while custom lighting and double-volume ceilings create a bright, inviting environment.
Careful attention was also given to every detail of the customer journey through the showroom. From intuitive layout and wayfinding elements to a centrally located sales podium and flexible lighting systems, each decision was made to ensure a seamless and inspiring visit.
From vision to completion, our latest showroom feels unmistakably Midland: luxurious and welcoming while deeply rooted in the community we serve.
<img alt="Contemporary kitchen display at Midland Appliance showcasing Fisher &amp; Paykel appliances, wood cabinetry, quartz island, and artistic wall feature." src="https://d6y5eqdcxq8w3.cloudfront.net/assets/blog/brandsource_member_blogs/CN0122/CN0122_inside-our-award-nominated-abbotsford-showroom/CN0122_inside-our-award-nominated-abbotsford-showroom_3.jpg" /> Interior Design by SSDG Interiors Inc. | Photography by Upper Left Photography
<h2>Spotlighting Our Brand Partners</h2>
Throughout the showroom, 28 individually designed kitchen vignettes showcase over 600 appliances&mdash;each one highlighting a brand partner we are proud to carry. These interactive spaces were brought to life through months of collaboration between our in-house team, local trade professionals, and brand partners. Every detail&mdash;from finishes to functionality&mdash;was carefully considered to create a hands-on experience where clients can imagine how each appliance fits into their own kitchen and lives.
<img alt="Modern kitchen showroom with a large marble island, bar stools, built-in ovens, and a sign reading &quot;Midland Appliance&quot; on the back wall. A person walks past on the left. " src="https://d6y5eqdcxq8w3.cloudfront.net/assets/blog/brandsource_member_blogs/CN0122/CN0122_inside-our-award-nominated-abbotsford-showroom/CN0122_inside-our-award-nominated-abbotsford-showroom_4.jpg" />
Interior Design by SSDG Interiors Inc. | Photography by Upper Left Photography
<h2>Fostering Community</h2>
Like our other showrooms, the Abbotsford showroom is more than a place to shop. It is a place to gather, to share ideas, and to give back to the community. At its heart is a Live Kitchen, a fully functional space designed for connection that has hosted up to 160 visitors at a time. Since opening, we&rsquo;ve welcomed guests for cooking demonstrations, industry events, and charitable gatherings, supporting organizations like <a href="https://www.variety.bc.ca/">Variety &ndash; the Children&rsquo;s Charity of BC</a> and the <a href="https://www.abbotsfordfirefightersassociation.com/cooking-with-fire">Abbotsford Fire Fighters Charitable Society</a>.
<img alt="Modern appliance showroom featuring a central island with multiple cooktops, ovens along the walls, and a green wall with &quot;Midland Appliance Established 1984&quot; signage. " src="https://d6y5eqdcxq8w3.cloudfront.net/assets/blog/brandsource_member_blogs/CN0122/CN0122_inside-our-award-nominated-abbotsford-showroom/CN0122_inside-our-award-nominated-abbotsford-showroom_5.jpg" /> Interior Design by SSDG Interiors Inc. | Photography by Upper Left Photography
<h2>A Warm Welcome to Abbotsford&mdash;and a Bright Future</h2>
Since its opening, we have been grateful for the community&rsquo;s overwhelmingly positive reception. Homeowners, builders, and designers have embraced the space&mdash;spending time dreaming, planning, and designing their ideal kitchens. Many of our suppliers have called this our most impressive showroom yet&mdash;some even naming it among the best in the country.
As we look ahead, we are deeply grateful to be recognized as finalists at this year&rsquo;s <a href="https://retailawards.ca/finalists/">Excellence in Retailing Awards</a> by the Retail Council of Canada. This recognition inspires us to keep innovating with purpose alongside our dedicated team, valued partners, and loyal clients.
Interested in a tour of our award-nominated showroom? <a href="https://www.midlandappliance.com/locations/abbotsford">Click here to visit our contact page</a>.
Abbotsford Showroom
33780 South Fraser Way Abbotsford, BC V2S 5M4
Phone: 604-556-7979 Email: abbotsfordretailsales@midlandappliance.com Wheelchair Accessible
Monday &ndash; Friday 9:00 AM &ndash; 5:30 PM Saturday 9:00 AM &ndash; 5:00 PM Sunday Closed

Inside Our Award-Nominated Abbotsford Showroom

Luxury appliance brand Officine Gullo is available exclusively at Midland Appliance. This Italian appliance brand is focused on artisanal and technological innovation.

Elevate your cooking and entertaining experience at home with Officine Gullo. As the exclusive dealers for <a href="https://officinegullo.com/en/" title="Officine Gullo Homepage" target="_blank">Officine Gullo</a> in British Columbia, we are proud to announce the addition of this exquisite brand to our collection of luxury appliances.
<a href="https://www.midlandappliance.com/search/officine%20gullo" title="Midland Officine Gullo Kitchens" target="_blank">Officine Gullo kitchens</a> combine state-of-the-art technology and precision engineering with unique design. Each appliance is designed and developed entirely in Italy to guarantee the highest quality, performance, and presentation.
Inspired by the Tuscany region&rsquo;s traditions and history of metalworking, the ranges are handcrafted to satisfy every culinary need with tradition and innovation. Its kitchen bodywork of heavy steel is finished with fusions of hand-hammered burnished brass, copper and heavy gauge silver plating, embodying true Italian design.
New on display at our designer showroom in Langley is the 36&rdquo; Florentina range and accompanying hood fan in a vintage grey finish with polished chrome accents. At the front of the Langley showroom is the 48&rdquo; Florentina range in a custom cream colour with gunmetal knobs and trim. Soon to arrive is the 66&rdquo; OG Professional range with special features like a pasta cooker element and a smooth frytop. This particular model boasts a 24K Gold trim and matching handles.
<h2>Fiorentina Line</h2>
Characterized by an elegant and solid steel design, Fiorentina luxury cooking appliances are designed to ensure maximum quality, performance and aesthetics, with the aim of satisfying every culinary need with tradition and innovation.
Each range can be personalized by choosing from over 1,000 colors &ndash; any color in the RAL spectrum as well as custom colors on request &ndash; and more than 50 different combinations of finishes for the brass details, making each kitchen unique.
<img alt="Officine Gullo appliances with chrome details in a white kitchen" src="https://d6y5eqdcxq8w3.cloudfront.net/assets/blog/brandsource_member_blogs/CN0122/CN0122_Officine-Gullo-Launch_1.jpg" title="CN0122_Officine-Gullo-Launch_1.jpg" width="700" />
<h2>OG Professional</h2>
The OG <a href="https://www.midlandappliance.com/catalog/special/manufacturer/Officine%20Gullo" title="Officine Gullo Catalog" target="_blank">Professional Collection</a> is the epitome of professional ranges, providing the opportunity to cook dishes in your own home using the same equipment available to the world&rsquo;s top chefs.
This luxury appliance line is designed to bring the professional kitchen into the home kitchen environment. Leading professional-use technology blends with a unique detail-focused look to become the centerpiece of the kitchen. Focusing on the technical and design details, handcrafted with fine materials and advanced technology, the OG Professional range provides 6 modules of variable width, from 35&rdquo; to 82&rdquo;. Clients can design their own cooking ranges and islands according to customized measurements, choosing a range of cooking elements to be included in the configuration.
<img alt="Officine Gullo black kitchen with copper details" src="https://d6y5eqdcxq8w3.cloudfront.net/assets/blog/brandsource_member_blogs/CN0122/CN0122_Officine-Gullo-Launch_2.jpg" title="CN0122_Officine-Gullo-Launch_2.jpg" width="700" />
As the exclusive dealers in BC, <a href="https://www.midlandappliance.com/" title="Midland Homepage" target="_blank">Midland Appliance</a> adds this superior brand to our selection, enhancing the quality, luxury appliance shopping experience in our showrooms. Visit the Midland Appliance showroom in Langley to view the Officine Gullo display models or connect with our Designer Sales Team at designersales@midlandappliance.com for more information.
Officine Gullo was featured in <a href="http://digital.canadawide.com/i/1494367-march-2023/21?" title="Award Magazine" target="_blank">Award Magazine</a>, March 2023 edition.

Midland Appliance expands their Luxury Appliance offering with Officine Gullo

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Midland Appliance expands their Luxury Appliance offering with Officine Gullo

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